When EOS designed their lip balm, they did so with intentions of exciting all five of the users’ senses. Their lip balms certainly do that, and it is a feeling that people love. EOS lip balms are appealing to the eye, thanks to the fun and trendy packaging. The lip balms are tasty, thanks to the eight-flavor selection available. And, without any toxic products, they’re safe to use. The lip balms soften and soothe the lips, and that is exactly what you want in a beauty product like this. All these things combined has helped EOS become a name that everyone loves to use. The lip balms created by the brand never seem to fail to meet expectations, and it doesn’t appear that is going to change any time soon. EOS lip balm is now the second-leading brand out there, beating out Chapstick for the lead.
EOS is now a multi-million-dollar company, just seven years after they began their small startup. The lip balm first appeared on the shelves at Walgreens stores, quickly making their way into the hands of magazine beauty editors, celebrities, and people just like you and I. The lip balms made their rounds so quickly because they work so wonderfully. The lip balms certainly provided a needed change from what Chapstick had to offer. EOS has changed the way that women use lip balm, proving that a beauty brand can be fun and still be a success. Visit the company’s website at evolutionofsmooth.com.