Jose Borghi is the founder and Co-CEO of Mullen Lowe. The company is one of the biggest promotional organizations in the commercial marketing industry in Brazil. Jose Borghi is also a Virtuoso author of a number of large Brazilian promotional publications. Jose’s aspirations for advertising marketing started when he was in high school. Jose says that he was not sure of what to do in his life until his sister took him to watch a performance at the Castro Neves Theatre. It is during this time that Jose decided to venture in the advertising industry. Jose started his professional studies at the Standart Ogilvy group in 1989.
Jose became very successful. His confidence also grew while at Standart Ogilvy Group. This led him to start his company together with Erh Ray. Erh was his business partner. They came up with the enterprise called BorghiErh, and they registered massive success. The company changed its name to Borghi Lowe in 2006 after it got the attention of the firm known as Lowe. Borghi Lowe went on to become successful both locally and internationally. They went on to merge the company with Mullen and changed its name to Mullen Lowe Brazil. Jose Borghi is involved in campaigns such as Mammals of Parmalat. Visit http://brasil.mullenlowe.com
Jose Borghi has been involved in companies such as Procter, Delta Airlines, American Express, Globo, Antarctica, and Folha Group. He has also received numerous awards including 10 Clios Awards, 7 London Festival Awards, 15 April Advertising Awards, and the 14 Cannes Lions. Jose has gained a reputation as a very hardworking and persistent person. He has made a name for himself in the advertising industry. Jose Borghi attended the PUC-Campinas where he earned his degree in advertising. Other agencies that he has worked with include Leo Burnett, Talent, and FCB.
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